Treasury hosted a meeting with Treasury Premium Brands MD, Peter Nielson. The message was very clear about driving a higher EBITS margin. However, the path there is dependent on many factors. A better channel mix towards on-premise, more sales to Asia and leveraging 19 Crimes, Wynns, Pepperjack, St Huberts The Stag and Squealing Pig were all called out as drivers. We also see lower COGS as a factor in supporting margins over the next three years. Treasury Premium Brands accounts for 9% of our enterprise value. We expect the key business drivers to remain as Penfolds and the Americas.
We expect a more mild slowdown in Domino’s same store sales growth (SSSg) in key markets as higher COVID-19 cases are likely to lead to more sales of pizza. Our analysis of data from restaurant bookings in Japan has shown a drop recently, which is likely to lead to more home delivered food. Europe is also likely to have decent SSSg in 1H22e. In the report, we address Domino’s Japan’s potential same store sales path; Domino’s Europe’s exposure to rising COVID-19 cases; and The upside and downside risks from here.
Domino’s faces a risk of slowing sales. We expect same store sales growth (SSSg) to slow meaningfully over the next 12 months. While Domino’s has had strong sales and store openings, some of its sales gains are a result of COVID-19 lockdowns in our view. In Japan we expect SSSg to turn negative in 2022, this is the region that had the largest growth over 2020 and 1H of calendar 2021. As economies reopen, consumers will have other food choices.