Published: 28 April 2026
Coles and Woolworths upcoming sales results may be of passing interest because we expect the emphasis to be on the current trend in relative performance and the outlook for price rises. We forecast Coles Supermarket comparable sales growth of 3.0% and Woolworths Food at 4.3% for 3Q26e. The growth gap in Woolworths favour is narrowing with an elimination of the gap in 4Q26e in our view. We expect limited detail on price rises because negotiations are ongoing with most suppliers. While not likely to be a feature discussed by Woolworths, its range rationalisation program called Customer Offer Reset is ramping up and will be topical throughout 2026. It could provide $100-$210 million in lower cost of goods on our estimates but will alienate some suppliers and therefore may have adverse effects on sales on a 2-3 year horizon.
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