Retail sales outlook for remainder of 2022

What to expect over coming months

Published: 21 October 2022

Over the next six weeks a number of retailers will provide updates on their trading. We expect to see incredibly strong sales for most non-food retailers. September sales growth could be north of 20% and October could be up low double-digits. Supermarkets have seen slower sales recently, but should see an acceleration starting to show through in October. November could be a speed bump given enormous growth rates in 2020 and 2021. However, Black Friday promotions may start earlier and more retailers are likely to participate. We also expect a solid December trading period across the retail sector.

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